Houndstooth check is originally used in woven wool cloth in Scotland, it calls also as dogstooth. In French it’s named as pied-de-poule(), means chicken feet. Similarly, in German it’s called Hahnentritt. A lot of designer applied this pattern, such as “Coco Chanel used it a lot in her collections in the 1930s, especially for twin sets.”(T. Danaher)
In Japanese it calls 千鳥格子, meaning thousands birds check. It could be translated from French name “chicken feet”, but the Japanese one sounds more romantic. The Chinese name 千鸟格 could be imported from Japan, since it sounds exotic and more like Japanese.
The abstract shape also easily reminds people about the computer game space invader. The French brand monsieur lacenaire uses this pattern in that humorous way.